PRIVACY POLICY
At LeisurExpert your Privacy and Data is of paramount importance to us. It is at the core of our exceptional customer service promise and as such the Policy below outlines how we are committed to protecting you and your data. This Privacy Policy describes how leisurexpert.co.uk (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from our site.
Keeping your information secure
When you visit our site, you are protected by SSL, which stands for ‘Secure Sockets Layer’ and in short, is critical technology for keeping your information safe as it travels across the internet by encrypting it until it has reached its intended recipient. This level of security is signified by a lock symbol next to our website name, leisurexpert.co.uk, in your internet search bar.
Collecting Personal Information
When you visit our site, we collect certain information about your device, your interaction with our site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.
- Device information
- Purpose of collection: to load our site accurately for you, and to optimise your customer experience.
- Source of collection: collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
- Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with our site.
- Orders & Customer Support Information
- Purpose of collection: to provide products or services to you to fulfil our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud.
- Source of collection: collected from you.
- Personal Information collected: name, billing address, shipping address, payment information (including debit or credit card numbers, PayPal or Amazon Pay), email address, and phone number.
- Using your Personal Information
Most importantly your personal information will be handled securely and only be used in a legal and compliant manner. Most frequently your personal data will be used for the following purposes:
- To offer products for sale, process payments, ship and fulfil your order
- To perform the contract we may enter into or have entered into with you.
- To load and optimise and perform analytics on our site to improve your use experience.
- To provide customer service and support and communicate with you
- To comply with laws or regulations, including screening orders for potential risk or fraud
- To keep you up-to date with relevant product information, advertising and promotion, when this is aligned to the marketing preferences you have selected
At any stage you are free to ask us to remove your personal data, as long as this is not in conflict with our ability to perform the contract we may have entered into or legal or regulator obligations we must comply with. Simply email your request to info@leisurexpert.co.uk making your request clear.
Sharing Personal Information
We share your Personal Information with our partners to help provide our services and fulfil our contracts with you, as described above.
For example:
- We use Shopify as the platform for our LeisurExpert store. You can read more about how Shopify uses your Personal Information at: https://www.shopify.com/legal/privacy.
- We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
- We advertise through Google and Facebook. These companies will use personal information to interpret marketing data.
Behavioural Advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:
- We use Google Analytics to help us understand how our customers use our site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
- We also use Facebook advertising to market products to you which we believe may be of interest to you.
For more information about how targeted advertising works, you can visit the The Network Advertising Initiative. This is an industry trade group founded in 2000 that develops self-regulatory standards for online advertising. To understand in more detail how it works, please visit https://thenai.org/about-online-advertising/
You can opt out of targeted advertising by visiting:
- Facebook - https://www.facebook.com/settings/?tab=ads
- Google - https://www.google.com/settings/ads/anonymous
- Bing - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads]
Additionally, you can opt out of some of these services by visiting The Network Advertising Initiative - https://thenai.org/
Lawful basis
Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:
- Your consent;
- The performance of the contract between you and our site;
- Compliance with our legal obligations;
- To protect your vital interests;
- To perform a task carried out in the public interest;
- For our legitimate interests, which do not override your fundamental rights and freedoms.
Retention
When you place an order through the leisurexpert.co.uk website, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.
Automatic decision-making
If you are a resident of European Economic Area (EEA), you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.
Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.
Services that include elements of automated decision-making include:
- Temporary denial of IP addresses associated with repeated failed transactions. This denial list persists for a small number of hours.
- Temporary denial of credit cards associated with denied IP addresses. This denial list persists for a small number of days.
Your rights
GDPR
If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us at info@leisurexpert.co.uk.
Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.
Complaints
At LeisurExpert we make every effort to avoid complaints, however in the unlikely event you are not satisfied with our resolution to your data issue, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority, or our supervisory authority here: https://ico.org.uk/make-a-complaint/]
Contact
After reviewing this policy, if you have additional questions, or want more information about our privacy practices, please contact us by e-mail at info@leisurexpert.co.uk